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2016
Founded
> €10 million
Annual turnover
Munich
Head Office
> 100,000
Satisfied customers
> 30
Employees
Initial Situation

Why Xentral allows 3Bears to be scaled as an ERP system for food & E-Commerce

Fast growth requires a powerful ERP structure

3Bears, a rising star in oat heaven, grew rapidly - not least due to their appearance in the “Höhle der Löwen”. However, the scaling business also brought with it increasing demands on IT and processes. Manual administrative costs, fragmented data structures and a lack of central control made national and international growth significantly more difficult.
To overcome these growth barriers, 3Bears decided to introduce Xentral; with ruhrdot. as a strategic implementation partner for an integrated ERP system for E-Commerce and fulfillment.

Picture of a cereal bowl
Challenges

ERP E-Commerce & fulfillment: harmonize processes, enable scaling

Before the introduction of Xentral, warehouse, shop and B2B business management was spread across various systems. The result: error-prone inventory data, delayed deliveries and dissatisfied customers - particularly in international shipping and in B2B business with food retailers.

Process chaos in multi-channel
Different systems for shops, warehouses, marketplaces and B2B created double data maintenance and media breaks.

Lack of inventory accuracy
Warehouse data was not synchronized, resulting in bottlenecks and incorrect shipping reports.

Manual order entry
Dealer orders via fax or e-mail had to be transferred manually.

No central control
Processes ran in isolation, scalability and control were barely possible.

Conflict of goals between B2C & B2B
Grocery retailers had different requirements than the Shopify store, the system could barely represent both.

A picture of three teddy bears sitting at the table
Added values

Xentral ERP Solution: Streamlined Processes, Efficient Shipping, Enhanced Scalability

With the new Xental solution, 3Bears was able to consolidate and digitize its entire business processes and make them fit for international trade.

Central database
Uniform master data maintenance in Xentral - fully synchronized with shops & marketplaces.

B2B automation through EDI
Dealer orders flow automatically and error-free into the system.

Smooth shipping
Real-time inventory management and automated shipping notifications prevent delays.

Optimized fulfillment via 3PL
External fulfillment is managed directly via Xentral - including clear order picking.

OCR & automation
Fax orders are processed automatically - no more manual typing.

Picture of mason jars with granola
Solution

We solve these problems.

Digital transformation for businesses

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Central master data maintenance & ERP setup

Management of all items (porridge, oat bars, granola) including documentation, warehouse logistics and role-based access rights.

Shopify integration for B2C

Automatic order import, inventory sync, tracking updates - including international shipping

Connections (Amazon, eBay, Kaufland)

Multi-channel connection enables seamless sales on various platforms - synchronized in real time

EDI connection for B2B & Fulfillment (3PL)

Automated transfer of dealer orders to various logistics partners - everything seamlessly integrated

OCR-based order processing

Intelligent recording of fax and PDF orders for automated conversion into digital customer orders

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Conclusion

Scalable to new markets and sales channels with Xentral ERP for food

International and scalable thanks to Xentral ERP for E-Commerce

With the introduction of Xentral, 3Bears was not only able to harmonize existing processes, but also open up new markets and future-proof its multi-channel business. Automated processes, central data management and smart interfaces ensure speed, transparency and customer loyalty - both nationally and internationally.

Note: The images used are symbolic photos and do not show real rooms or employees of our customers.

Photo of a breakfast with avocado

Ready for more?

Book an appointment directly for a free initial assessment.

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