Why an ERP system is essential for sustainable E-Commerce brands
From in-house solution to industry leader
In just a few years, greenyogashop grew from a niche provider of meditation cushions to a Europe-wide marketplace player for sustainable yoga and lifestyle products. But the existing, specially developed ERP solution was unable to keep pace with the growing volume of business. The manual management of orders, returns and inventories led to increasing delays and inefficiencies, particularly when connecting external sales channels. The desire for a uniform database and seamless payment processes also presented the team with growing challenges.
In order to continue to grow efficiently, greenyogashop decided to introduce Xentral. With ruhrdot. as implementation partner.
Enable scalable processes and Mollie connectivity with Xentral ERP
With the expansion to new sales channels, the existing in-house solution was increasingly reaching its limits. Especially in the areas of order processing, payment reconciliation and fulfillment, manual work was no longer sustainable, especially when working with external partners and growing volumes.
Manual management
Orders, returns and inventory movements were recorded without central control, which led to bottlenecks and delivery delays.
Inadequate interfaces
Existing integrations with marketplaces and fulfillment service providers caused error-prone processes and slowed down processing.
Complex payment reconciliation
A lack of native connection to Mollie made it difficult to link payments with open orders.
High operational costs
Customer support had to manually initiate returns and refunds, with a corresponding loss of time.
Growing complexity
The system architecture was not designed for scaling and could only integrate new marketplaces with great effort.
Process automation with Xentral - efficient ERP for sustainable E-Commerce models
Thanks to the modular introduction of Xentral, central processes at greenyogashop could not only be digitized, but also completely automated. The new setup provides operational relief, error reduction and maximum scalability.
Reduced processing time
Orders run automatically through the system, from marketplace ordering to delivery.
Returns without manual intervention
Returns are systematically recorded, refunds are created and refunds are triggered, all in one run.
Seamless data flows
Thanks to a direct connection to Amazon, Avocadostore and Mollie, all movements are synchronized in real time.
Error-free payment processing
Mollie balances payments directly with open orders - no more manual control.
Future-proof scalable
The system is ready for new marketplaces such as Zalando and Tradebyte, without additional complexity.
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