Why Odoo is essential as an ERP system for shipping & logistics in E-Commerce
Growing pains in E-Commerce
With rapidly increasing order volumes and manual processes, PURISH reached its operational limits. Up to 3,000 orders per day were processed without a central system - with analog warehouse lists, manual inventory checks and a great deal of time. The result: bottlenecks in logistics, delays in processing and falling customer satisfaction. For PURISH, it became clear that a digital solution was needed to not slow down growth - and Odoo ERP was the answer.

Real-time transparency & process automation with Odoo for cosmetics E-Commerce
The lack of system integration made all central processes difficult, from ordering to shipping. Without digital warehouse management, automated workflows and reliable inventory data, further growth was hardly possible.
Logistics bottlenecks
High volumes led to delays and overloaded manual processes.
Lack of transparency
Inventory levels and order status could not be retrieved using the system: this led to uncertainty.
Delayed order processing
The manual export/import logic caused processing jams.
High accounting costs
Invoices and payment data were maintained decentrally, with a high error rate.
No scalability
The setup blocked new fulfillment partners and prevented PURISH from growing flexibly.

ERP E-Commerce excellence with Odoo - automated, scalable, error-free
With the introduction of Odoo, PURISH was able to digitize the entire fulfillment and accounting logic - from warehouse to invoice.
3,000 orders per day
Fully automated processing without delay.
Paperfree & in Real Time
Barcode-based processes eliminate media breaks and accelerate warehouse logic.
Error reduction & process clarity
Uniform database and automated processes minimize risks.
Focus on growth
Flexible connection of new partners and fulfillment service providers.
Future security
Odoo forms the basis for scalable, digital E-Commerce.