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2017
Founded
Shopify
Store
Berlin
Head Office
> 1 million
Oorders
approx. 65
Employees
Initial Situation

Why Odoo is essential as an ERP system for shipping & logistics in E-Commerce

Growing pains in E-Commerce

With rapidly increasing order volumes and manual processes, PURISH reached its operational limits. Up to 3,000 orders per day were processed without a central system - with analog warehouse lists, manual inventory checks and a great deal of time. The result: bottlenecks in logistics, delays in processing and falling customer satisfaction. For PURISH, it became clear that a digital solution was needed to not slow down growth - and Odoo ERP was the answer.

person doing manicure
Challenges

Real-time transparency & process automation with Odoo for cosmetics E-Commerce

The lack of system integration made all central processes difficult, from ordering to shipping. Without digital warehouse management, automated workflows and reliable inventory data, further growth was hardly possible.

Logistics bottlenecks
High volumes led to delays and overloaded manual processes.

Lack of transparency
Inventory levels and order status could not be retrieved using the system: this led to uncertainty.

Delayed order processing
The manual export/import logic caused processing jams.

High accounting costs
Invoices and payment data were maintained decentrally, with a high error rate.

No scalability
The setup blocked new fulfillment partners and prevented PURISH from growing flexibly.

Photo of natural cosmetics
Added values

ERP E-Commerce excellence with Odoo - automated, scalable, error-free

With the introduction of Odoo, PURISH was able to digitize the entire fulfillment and accounting logic - from warehouse to invoice.

3,000 orders per day
Fully automated processing without delay.

Paperfree & in Real Time
Barcode-based processes eliminate media breaks and accelerate warehouse logic.

Error reduction & process clarity
Uniform database and automated processes minimize risks.

Focus on growth
Flexible connection of new partners and fulfillment service providers.

Future security
Odoo forms the basis for scalable, digital E-Commerce.

Solution

We solve these problems.

Digital transformation for businesses

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Shopify with real-time sync

Automatic transfer of orders and inventory movements

Barcode-based warehouse management

Error-free picking and live inventory management - completely paperless

Sendcloud connection for fulfillment

Automated creation of shipping labels and control of delivery processes

Accounting integration with Odoo

Automatic invoicing and payment reconciliations - without manual exports

Modular introduction & training

Step-by-step implementation with targeted training for rapid adaptation by the team

Modular introduction & training

Step-by-step implementation with targeted training for rapid adaptation by the team

“Communication before, during and after the project was always open and solution-oriented. With ruhrdot., we had a partner at our side who was always available and solved problems quickly and in a goal-oriented manner. ”

Lucas Fischer
CEO von PURISH

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Conclusion

E-Commerce excellence in cosmetics retail with Odoo and Shopify integration

E-Commerce excellence with Odoo

With Odoo as an ERP system, PURISH has completely automated its ordering and warehouse processes, eliminated delays and created a scalable business structure. The end-to-end integration of all relevant systems ensures maximum efficiency and transparency - a foundation for further growth.

Note: The images used are symbolic photos and do not show real rooms or employees of our customers.

Photo of a woman applying makeup

Have you become curious?

Our ERP experts show how fulfillment, accounting & warehousing can be digitally perfected.

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